Tech-Himalayan

Grow Digitally with an insight into the Himalayas!

Digital Marketing Business-Training Program in the lap of Himalayas – Ghoomakad,  Near Mcleaodganj, Dharamshala (H.P)

Digital Marketing Business-Training Program for Startups, SME’s & Entrepreneurs. 

Digital Punch is conducting ‘Tech-Himalayan’ a Digital Marketing Training Program for Small business owners, Startups, Entrepreneurs and for the individuals who wish to understand major modules of Digital Marketing. We are going to discuss and share few master tips that will help companies and businesses to grow up.

It’s a practical training program wherein we will implement all the modules on participant’s business ventures.

Training Modules are : 

  • Google Algorithm: Mapping Company’s Business on Google and Promotional Activities (AdWords, Google Shopping Merchant)
  • External Links: Creating 30+ External links for a website with NO COST.
  • Organic Marketing Methods: Free and Paid Tips on Facebook, Linkedin, YouTube and more..
  • Online Business Leads: How to generate online leads for your business. Get some potential b2b/b2c leads for your venture
  • Video Development & Promotions: How to develop videos on your own at NO COST!
  • Business Blogging: How to write effective blogs & articles for your product and services.

Our Mission

It has been analysed that more than 70% of Indian Start-up,  SMEs & Business Owners do not know how to market their products & services effectively. This generally happens due to low marketing budget and sometimes due to lack of sound knowledge in marketing methodologies. Our mission is to help endeavours to reach their maximum potential and reach by implementing right marketing strategies within their capacity in terms of budget and limited time frame.

What will be the outcome:

  1. Every Participant will get sound knowledge in digital marketing methods. They can further train their own marketing team and do wonders for their business venture.
  2. This is a practical training program & we will be going to implement all methods on participant’s website & social media sites.
  3. Getting Potential Leads for your business.

Brief on Training Modules

Google Algorithm

Google’s search engine is a powerful tool. Without search engines like Google, it would be practically impossible to find the information you need when you browse the Web. Like all search engines, Google uses a special algorithm to generate search results. Hence, we’ll start our program by understanding google algorithm. We’ll discuss topics like :

  1. Google Search Engine Functionality (Google Search Console, Webmaster, Google Maps & Reviews)
  2. Keyword Planners & tools
  3. Google AdWords
  4. Google Merchant Center

Creating External Links

In layman’s language, if another website links to you, this is considered an external link to your site. Similarly, if you link out to another website, this is also considered an external link. We’ll cover topics like:-

  1. Generating 30+ external links for your website
  2. The relevancy of the content between the source page and the target page.
  3. Impact of external links

Organic Marketing Methods

Organic Marketing refers to the act of getting your customers to come to you naturally over time, rather than ‘artificially’ via paid links or boosted posts. In our second session, we’ll learn about several tips and tactics on Organic Marketing methods. We’ll cover up topics like:-

  1. Organic Reach via Social Media Sites (Facebook, Linkedin, Instagram & Others)
  2. How to reach millions of web users on a daily basis
  3. Creating effective groups and communities

Online Lead Generation

Lead generation is the process of attracting and converting strangers and prospects into someone who has indicated interest in your company’s product or service. We cover up topics like:-

  1. Generate online leads through Facebook, Linkedin and Others
  2. How to target specified target audience
  3. How to approach on leads

Business Blogging

Business blogging is a marketing tactic that uses blogging to get your business more online visibility. We’ll discuss topics like :

  1. Writing effective blogs & articles for your product and services
  2. Sharing of blogs to multiple online channels
  3. How to increase your brand credibility

Video Marketing

Videos are seriously considered as one of the best marketing tools. We cover up following:-

  1. Developing 2D Animation Video
  2. Developing Branding Video
  3. YouTube Channel Creation & sharing video

Venue Details (9th – 15th June 2018)

 

The venue of the event is Ghoomakad ( check Ghoomakad.com). Although it’s just a while from the twin destinations of Dharamshala and Mcleodganj, the village has an old-world charm and tranquillity to it. Here, you get the best of both worlds. And it is here, where Ghoomakad is based. Wherever you go in the village, you will always listen to the symphony of flowing water that passes through the kuhls in and around the village. 

Images are below: 

Day Wise Schedule (9th-15th June 2018)

Accommodation in Mud Houses on twin sharing basis| All Meals Included | Free WIFI 

Day 1 - 9th June 2018

  • Welcome Drinks on Arrival, Rooms Check-in etc
  • Introduction and Discussion on Breakfast
  • Between 2 pm – 3 pm – Lunch
  • Timings: 5 PM – 5:30 PM – Evening Tea
  • Timings: 5:30 PM – 7 PM – A digital marketing session to analyze current marketing situation (For all participants)
  • Timings: 7:30 PM – 10 PM – Dinner

Day 2 - 10th June

  •  6 AM -7 AM: Yoga Session in Ghoomakad Community Hall
  • 7 Am -8 AM –  Breakfast
  • 9:30 AM – 2 PM – We’ll start the training program with Google Algorithm
  •  2 pm – 3 pm – Lunch
  • 5 PM – 5:30 pm – Tea & Snacks
  •  5:30 PM – 7 PM – Practical Revision on Google Algorithm
  • 7:30  PM – 10 PM – Dinner

Day 3 - 11th June

Rest of the schedule will as it is till 15th June 

  • 9:30 AM – 2 PM – Organic Marketing Methods
  • 5:30 PM – 7 Pm – Practical Implementation of Organic Marketing Methods

Day 4 - 12th June

Rest of the schedule will as it is till 15th June 

  • 9:30 AM – 2 PM – Training on Business Blogging
  • 5:30 PM – 7 PM: Discussion & Practical Implementation on Business Blogging

Day 5 : 13th June

Rest of the schedule will as it is till 15th June 

  • 9:30 AM – 2 PM: Training on External Link Building
  • 5:30 PM – 7 PM: Let’s Generate 30+ external links (on participants Website)

Day 6 : 14th June

Rest of the schedule will remain as it is

  • 9:30 AM – 2 PM: Online Lead Generation
  •  5:30 PM – 7 PM : Practical Revision & Let’s generate leads for every participant

Day 7 : 15th June

Rest of the schedule will remain as it is 

  •  9:30 AM – 2 PM : Video Development (2D / Brand Video) 
  •  5:30 PM -7 PM :  Practical Revision & Let’s together develop some videos  

 

Trainer’s Info

Kunwar Devender Singh is an online marketing expert from IDM (Australia). Kunwar is the founder of Digital Punch, Save Earth and OTS Group. A commerce graduate from Pune University and an MBA from Symbiosis.

Kunwar started his career in 2004 with Walmart (San Francisco) and has served companies like Zee Network, Micromax, Zen, Videocon and headed marketing and business development. 

 

Terms & Conditions of the program

  • Tech-Himalayan training program is based on useful tips and tricks and doesn’t require any prior digital marketing skills. But participants at least have internet browsing skills. 
  • Students are not allowed in the program. 
  • All the participants need to bring their own laptops. 
  • Participants need to send us their website links, social media pages links and other venture details in brief so that we can plan activities in advance. 
  • Participants need to pay at least 50% advance for the confirmation. 
  • Last moment cancellations are not allowed. 
  • Training program will not be further used for any commercial activities like training, institute and others. 
  • Children and Kids are not allowed
  • Maximum participants will be 25 only. 

Total Fee INR 15000.00

For more information, get in touch with Cheshta @ 7807577026